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Groupon Supercharges Social Causes With G-Team
For the uninitiated, Groupon has a dominating presence in the online group buying market. Being hailed as one of the fastest-growing companies ever, Groupon is poised to launch a hefty IPO in the near future. Before Groupon, however, was The Point, which lets you …
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B-Corporations are the Evolution and Innovation of Business
As the corporate sector continues to adopt socially responsible practices, the social sector is changing with it. Non-profit organizations are now faced with two major challenges that are preventing them from growing and operating to maximize their impact: 1. Competition for share of donor …
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Corporate Social Responsibility Must Run Deep
Almost every large company has some type of Corporate Social Responsibility (CSR) program; it’s hard to achieve successful branding these days without one. CSR programs built within large corporations tend fall within one of two categories: Strategic CSR, and what ends up being straight-up philanthropy. …
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Does Sustainable Always Mean Socially Responsible?
It’s an interesting question – whether or not a company whose business model depends on an escalating global health issue has the right to market their brand as socially responsible. In the past few years, fast food companies have invested heavily in green buildings and …
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Charitable Acts Reinvented by Social Media
Our latest project, Freeraiser, is really about making fundraising easier for those who are short on time or even money to give–it’s all free. We created something we feel lets anyone passively support causes they care about by giving monetary assistance. Freeraiser is just a …
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Social Media and Charities Making Noise
Social charities are beginning to establish their presence in the online domain. Whether it’s something for fundraising, like our latest project, Freeraiser, or enabling people to get together online and discuss causes important to them, these types of sites are really making themselves heard. For …
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Talking Fundraising Innovation with Minister Tony Clement
Better The World Showcases our Web 2.0 Fundraising Technology in Ottawa… The knowledge economy is not reserved for private enterprise. It is a new world that charities and non-profits must also learn to navigate. Currently, the amount of noise that surrounds charitable fundraising activity – …
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Other Businesses Bettering The World
Find out more about companies that make up a community of businesses that care… As a valued supporter, you’re probably aware that Better The World is committed to providing people with free and easy ways to raise money for causes that matter. This purpose is …
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Get Ready to Set a World Record!
On Oct.7th, Pearson Foundation’s We Give Books is asking you to help join them Read for the Record… We Give Books will be helping millions of people unite on Oct.7th to Read for the Record. In an effort to raise over 100,000 books for pre-schoolers, …
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A Resounding Success For Childhood Literacy!
Thanks to you, Indigo’s Adopt a School program will make a difference in local schools’ libraries… Bookshelves in schools across Canada are about to become inundated with a new wave of literature, thanks to the generosity and support of donors like you! Indigo’s Adopt a …
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